A near to comprehensive case study has been created which attempts to track the reasons behind Converse's success on Facebook, which is undoubtedly the biggest sneaker brand on Facebook.
A list of key take away of this Facebook Case Study:
If the slideshare doesn't open, you may use this link Converse Facebook Case Study.
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A list of key take away of this Facebook Case Study:
- Community engagement is an all important key to drive a roaring trade on Facebook
- Attracting eyeballs is what you should be initially looking at and then build on the momentum
- Give people what they want and they will return the favor
If the slideshare doesn't open, you may use this link Converse Facebook Case Study.
Connect with me on:
http://www.slideshare.net/UmanandaM
http://twitter.com/umanandaM
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